While traveling through Europe and the U.S., I interviewed coffee shop owners. I feel at home in third wave coffee shops. For me, they provide refuge. They often collect customers in creative fields, writers, photographers, designers. The atmosphere is filled with ideas and the thrill of a good cup of coffee is cathartic. There is an underlying kindredness that runs through these shops, and through this, their owners. I found each coffee shop owner to be eloquent, passionate, and personable. Despite the consistency in strength of their underlying passion, each have their own coffee philosophies. Coffee philosophy.